Sofi Tukker, “butter” (album)

This client approached us requesting 13 lyric videos for each of the songs in Sofi Tukker’s new album “butter”. They were pretty open to ideas for creative direction, but asked for us to stick to their style guide, which included a few different bright colors and textures. I was assigned to this project and started putting together a sample that used all the different colors and fonts provided, using them to highlight different words and phrases in the songs. After working on some edits for the sample the team got to working on creating all the videos. This is video is for one of the main songs in the album, but the rest can be found in the artist’s Youtube page.

CD: John Andosca, Andrea Lee Loy
PM: Abbie Andosca, Kallen Fedele, Becky Nystedt, Kylee Bostelman
Creatives: Amy Opfer, Thomas Montesanto, Regan Brunsvold, Chase Peavy